CREATING: Media arts ideas, works, and processes are shaped by the imagination, creative processes, and by experiences, both within and outside of the arts. Media artists plan, organize, and develop creative ideas, plans, and models into process structures that can effectively realize the artistic idea. : The forming, integration, and refinement of aesthetic components, principles, and processes creates purpose, meaning, and artistic quality in media artworks.

PRODUCING: Media artists integrate various forms and contents to develop complex, unified artworks.
Media artists require a range of skills and abilities to creatively solve problems within and through media arts productions. Media artists purposefully present, share, and distribute media artworks for various contexts.

RESPONDING:  Identifying the qualities and characteristics of media artworks improves one's artistic appreciation and production. :Interpretation and appreciation require consideration of the intent, form, and context of the media and artwork. Skillful evaluation and critique are critical components of experiencing, appreciating, and producing media artworks.

CONNECTING:  Media artworks synthesize meaning and form cultural experience. Media artworks and ideas are better understood and produced by relating them to their purposes, values, and various contexts
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